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🧭 Strategy

The thinking that decides what all the other skills are for: a money target with a deadline, where to spend and when to push, moves your competitors aren't making, and how each product builds a long-term audience.

Skill What you get Level Time
strategy-revenue-target "$X in N months" worked backward into a weekly funnel, a reality check and go / fix / kill rules (with a script) Beginner 45–60 min
strategy-spend-and-timing Costs sorted into must-pay / pays-back / skip, the one bottleneck to fund, momentum and slump signals, a 2-week finishing sprint Intermediate 45 min + 15 min/week
strategy-contrarian-marketing A map of what the herd does, inverted moves through 6 lenses, and 3 honest experiments with pass numbers Intermediate 60 min
strategy-product-as-funnel Each product's give → get, one capture point at the moment of value, honest cross-promotion, owned-audience tracking Intermediate 60–90 min

Suggested order: revenue target (once) → product as funnel (once per product set) → contrarian marketing (when the usual channels stall) → spend and timing (every Monday).

Not covered yet: fundraising, hiring, market sizing. See CONTRIBUTING.md.