Post variant templates¶
One file per variant, in the post-file format, so each one can be copied straight into
marketing/x/NN-<day>-<topic>.md (and shows up in campaign tools that read that format). Why each variant exists and
when to use it: docs/09-post-variants.md. Rules for all of them:
docs/10-best-practices.md.
| # | Variant | Family | Stage | Link |
|---|---|---|---|---|
| V01 | Demo clip | 🎬 Show | share |
first-comment |
| V02 | Before / after | 🎬 Show | share |
first-comment |
| V03 | Shipped today | 🎬 Show | update |
none |
| V04 | Screenshot tour | 🎬 Show | share |
first-comment |
| V05 | Tip without your product | 🧠 Teach | share |
none |
| V06 | Checklist / cheat sheet | 🧠 Teach | share |
none |
| V07 | How-to long post or thread | 🧠 Teach | share |
first-comment |
| V08 | Honest comparison | 🧠 Teach | discuss |
none |
| V09 | Free resource | 🧠 Teach | share |
first-comment |
| V10 | Number with context | 📊 Prove | results |
none |
| V11 | Weekly numbers / milestone | 📊 Prove | results |
first-comment |
| V12 | User feedback | 📊 Prove | results |
first-comment |
| V13 | Community intro / hello | 💬 Talk | warmup |
none |
| V14 | Behind the scenes / decision | 💬 Talk | share |
none |
| V15 | Failure / bug story | 💬 Talk | share |
none |
| V16 | Question / poll | 💬 Talk | discuss |
none |
| V17 | Contrarian take, with proof | 💬 Talk | discuss |
none |
| V18 | Quote post that adds value | 💬 Talk | discuss |
none |
| V19 | Offer (the one ask) | 💰 Sell | deal |
first-comment |
| V20 | Launch announcement | 💰 Sell | deal |
first-comment |
Fill only with facts from your fact bank. Examples in each file use a fictional product.