X Marketing for Indie Devs¶

Part of Marketing & Social: every channel kit and how they link to each other.

A maker at a desk sends posts up like lanterns toward a lighthouse and a small shop

Post daily about what you built, use X Premium on purpose, and turn profile visits into the first paying subscribers. Everything here is either from X's own code and help pages, or labelled as practice to test.

post / reply  →  profile visit  →  link click  →  landing  →  trial  →  paid

One command¶

/social-x today      → today's 2 posts, links, reply sessions, hourly checklist
/social-x week       → next week's posts from your fact bank
/social-x reply      → paste a post, get 3 replies
/social-x drop       → paste a "what are you building?" post: link or not, and what to write
/social-x month      → the 30-day plan, day by day
/social-x profile    → bio, pinned demo, link
/social-x promo <p>  → hooks + demo shot list for one product
/social-x talk       → 5 non-promo posts for reach and trust
/social-x numbers    → weekly numbers, the weakest step, what to fix

Router skill: social-x. Installed as a plugin the command is /product-growth-hack:social-x today; or copy skills/social-x* folders into ~/.claude/skills/ for /social-x.

A day on X: promote 3–5 products, spend the rest earning trust¶

Hour-by-hour: flow/a-day-on-x.md. The mix per week: ~14 posts, 4–5 about products (one each), the rest tips, questions, takes and build log; ~10 replies a day, at most one with a link; one ask, on Sunday.

07:30 answer overnight → 08:00 post 1 (product slot or tip) → 08:05 reply session (5–7, bigger accounts)
12:30 answer + 3 peer replies → 17:30 post 2 (talk only) + 5 buyer-source replies → 21:30 answer, follow 3–5, fact bank

30 days, day by day: posts/plan-30-days.md (Oct 12 → Nov 8, from the real baseline).

Ready to copy: 5-product rotation with hooks and links · talk bank, 40 non-promo posts · week 2, both mixed.

Start in 3 steps¶

Today (45 min): set up the profile and pinned demo → docs/02-profile-setup.md or the skill social-x-profile-funnel.
This Sunday (30 min): fill a fact bank per product, then write the week with social-x-growth. No time? Copy posts/week-01-starter.md.
Every day (25–60 min): /social-x today, or follow flow/a-day-on-x.md by hand.

What's in this folder¶

Folder	What's inside
docs/	The X marketing flow, one topic per file (below)
reference/	Fake revenue screenshots and scams: how to check, research log, raw facts on the ranker and Premium, tips by evidence level, trends, articles, repos, glossary
skills/	Agent Skills for X: social-x (router) · daily · growth · reply · profile funnel
flow/	A day on X, hour by hour, the daily / weekly / monthly routine, the real analytics pattern it produced, the cross-channel funnel (Reddit, email signatures, stores → X profile → free trial), and the tools to use (X's own, outside, and ones the maintainer builds)
resources/	Links ready to paste on X: products, stores, extensions, articles, channels, videos
templates/	Fact bank · product rotation · post file · 20 post variants · weekly numbers · reply targets
posts/	Ready to copy: product rotation, talk bank, week 1, week 2

Docs, in reading order¶

Five things to remember¶

Shares and replies move ranking; likes barely do. Mutes and reports cost far more than anything earns.
A post lives 48 hours in For You. One good post a day beats five.
Premium's documented growth feature is reply prioritization. Use it every day, by hand.
Six posts give, one asks. The pinned post sells the rest of the time.
UTM on every link, or you'll never know if X (and Premium) pays.

Keep it current¶

Monthly: check xai-org/x-algorithm "Notable Updates" and About X Premium; update reference/ with the date.
New research goes in reference/research-YYYY-MM-DD-<topic>.md.
Links that die get removed from resources/links.md.

_{The tools and products in flow/tools.md, resources/ and posts/ are made by the maintainer of this repo
and are marked as such.}