04 · Keywords and boards¶

Template: templates/keyword-sheet.md. About 30 minutes per topic.

Where the words come from¶

Source	How	What you get
Pinterest search autocomplete	Type your topic in the Pinterest search bar, note every suggestion; then add a letter (a, b, c…)	The phrases people actually type
Guided search chips	Search a term, note the word chips under the bar	Narrower versions of the term
Pinterest Trends (business account, browser only)	Search your term, pick your region, look at the 12-month curve and related terms	Is it rising, seasonal or flat; when to pin
Your own analytics	Search Console queries and top pages for your site	Topics you already rank for
Reviews and comments	Words buyers use in your app's reviews and in Reddit threads	Problem words, not feature words

Trends facts (business account, up to two years of history, seasonal flags, not in the mobile app): Pinterest Help: Trends.

Kind	Example (illustrative)	Use it in
Main term	`study planner`	Board name, title start
Narrower term	`study planner printable`, `notion study planner`	Title, description
Problem term	`how to stop procrastinating studying`	Description, a how-to pin

Illustrative example. Terms shown to explain the format; run your own search.

Skip terms that only bring inspiration you can't serve (e.g. aesthetic desk for a CLI tool).

Name = search term. Notion Study Planner Templates, not Our Templates.
5–10 boards to start; each with 1–2 sentences of description using the terms.
One pin, one best board. Save it first to the most specific board.
Sections inside a board for sub-topics once a board has 30+ pins.
Keep it relevant. A few boards of other people's good pins in your niche make the profile useful; never filler.